Scope & message
We define the audience, offer, useful arguments and desired action: enquiry, booking or registration.
Landing page
A page that inspires action.
Launch an offer, present a product or support a campaign: we design a page focused on your message and your visitors’ next action.
For independent businesses, SMEs, startups and teams that want to promote an offer through a short, focused journey.
Let’s talk about your needsThe work in practice
Journeys & content
A clear structure, genuine evidence and calls to action in the right places. Full copywriting can be added to the quote.
Design & implementation
A visual direction true to your brand, adapted to mobile and implemented in the chosen solution.
SEO, GEO & launch
Titles, accessible content and precise information about your offer. Integrations, enquiry tracking and additional optimisation are scoped together.
Choosing the right format
Landing page or business website: which format suits your business?
Are you launching your business in French-speaking Switzerland or presenting a new offer? The right format depends above all on what your visitors need to understand and do. A landing page focuses the journey on one offer and one action. A business website presents your company more broadly, with its services and the information needed to contact you.
Choosing a landing page for a specific offer
A landing page works when you can state a clear goal: receiving enquiries for a service, promoting a product or encouraging sign-ups. On a single page, visitors find the main message, answers to their hesitations and the proposed action. For example, if you are launching a workshop, a dedicated page stays focused on that workshop and guides interested people towards an information request, without presenting your whole business.
Choosing a business website to cover several needs
Does your company offer several services, need to explain its approach or want to show its work? A business website spreads this information across separate pages. A tradesperson can, for example, separate their services, the company presentation and contact details, to help every visitor find what they are looking for. A landing page can then complement this site for a particular offer: there is no need to replace a useful website just to launch a campaign.
Your questions, our guidance
Before you launch your landing page.
The budget, languages and how enquiries are tracked are agreed with you before the page is designed.
What budget should you plan for a landing page?
A landing page is quoted individually. The amount depends in particular on the content to write or integrate, the languages and the tools to connect, such as booking or enquiry tracking. To compare it with a business website, look at what each offer delivers, not just its price. The quote confirms the amount and any separate costs.
Compare what each offer deliversCan the page be in several languages?
Yes. Each additional language is added to the quote, which specifies translation and proofreading according to the amount of text. For a Swiss business, start from the audiences your campaign really targets rather than multiplying versions without a clear need.
See a website in four languagesHow can you assess a landing page’s results?
First define the useful action: a contact request, a booking or a sign-up. The tools used to track these enquiries are agreed with you. A page does not guarantee traffic, search engine rankings, an AI citation or a set number of enquiries.
See how visibility is assessedA good start
A few essentials.
A clear direction.
You don’t need a perfect brief. These details help us understand your project.
- Your offer and target audience
- The desired action and your acquisition channels
- Your identity, content and customer evidence
- Any tools to connect
Budget on request. Translation, copywriting, booking tools, campaign tracking and other integrations are scoped around your needs. Advertising spend is separate.
A clear landing page, consistent with your campaign and designed to make contact easier.
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